Monthly Archives: February 2012

A year ago, it was Blackberry that ruled the corporate world. Every professional not only used, but owned a Blackberry. But it’s true; a year’s change will make a big difference in the technology.

According to a recent report launched by Strategy Analytics, the market for tablets is topped by iOS by Apple. Even in the corporate world, around 768 IT professionals still believe Apple’s iOS is the most preferred mobile platform. The Blackberry accounts for 29 percent connectivity, Android’s for 21 percent network connectivity. Although Windows are least preferred, they still account for 18 percent connectivity, and Nokia’s Symbian for 3 percent.

The iOS user interface is based on direct manipulation, with multi-touch gestures. Also the controls consist of switches, sliders and buttons. In addition, the response is also immediate with a fluid interface.

Today, you will never find a professional without Smartphones or tablets in hand.  Most businessmen use Apple’s iOS as their mobile platform to connect with the network. They consider these mobile devices on corporate networks for additional security. However, the mobile platform by Google, Android, is considered to be the least secure.

Android market share has showed significant improvement in the ground over the past few years. Within 1 year, its share rose from 29.1 percent to 39 percent. But the king of tablets is still Apple with a share of 58 percent.  Furthermore, Apple sold more than double the amount of iPads in the 4^th quarter of 2012, compared to 2011. Many manufactures released multiple android tablets. Although Apple is still at the top of the list, Android seems likely to become a strong rival for them within few years.

Apple has tightened their belts to set a tough stage of competition with Android Smartphones. Lack of iPhone’s availability in the market has always been a success ladder for android smart phones for so many years. Several new iPhones are launched every year but before the demand of those iPhones reach a peak, the availability of those models become scarce. Apple did not have sufficient retail outlets in many countries to promote the sale of iPhones. Customers think of buying an Apple iPhone, but since they do not find iPhones in the market, they go for alternatives. Apple iPhones are sold through several websites but not being readily available in stores, this was always a bottle neck.

Apple has launched its latest iPhone 4S in several countries, including China. According to statistics on iPhone usage in china, more than 70 percentage of the population use smart phones. Samsung and Android Smartphones hold a major share in the market. The Chinese New Year, celebrated on the 23^rd of January, has always been a booming period for the market of Smartphones in China. Apple has filled the shelves and racks of mobile stores in China to ensure big sales during the holiday season. iPhone 4S launched by Apple has conquered the world market in no time. Newly bundled features, a stunning look, excellent performance etc of the latest iPhone has impressed all its users across the globe, and now China is on target. Wide acceptance of iPhone 4S has taken Apple iPhones to new heights in the world of Smartphones.

The competition between Google’s android smart phones and Apple’s iPhones has now taken on a new face. Apple iPhones ruled the market with no opponents for several years until Google released android phones. A wide variety of applications, an amazing look, user-friendly navigations etc that are offered by android phones attracted large numbers of smart phone users and the demand of apple iPhones was huge in no time. Operating systems used by both these smartphone giants made the big difference. Developers claim that android OS is more stable, user-friendly and reliable than Apple’s imac, whereas fans of Apple iPhone disagree to it.  Till the fall of 2011, Android smart phones had acquired 61.6 percent of market share when Apple had to satisfy with just 25.1 percent but the arrival of Apple iPhone 4S has been a threat for android smart phones.

A recent survey reveals that 45 percent of customers who bought new Smartphones by the end of 2011 opted for Apple iPhone 4S rather than getting an android smartphone. This change in trend has accelerated the market share of Apple to 44.5 percent by limiting the demand of android phones to 46.9 percent. It’s true that android users download more applications for their smart phones than iPhone users, but this statistical data does not signify that all the applications released by android are useful. The reason for the high number of downloads can also be taken the other way around. Android users might be downloading more applications because the majority of such apps are not satisfying their needs and they are trying to find better versions. Whatever the reason may be, the growth in the demand of iPhones would have tied the genius of android to the chairs to come up with something new to regain the market share.